And, by accident
Hey! I'm actually doing a little promotion, entirely due to chance! I wanted to improve the search-engine optimization for BlockB.com, so I signed on to the Bing Web administrator thingy, and they gave me a coupon for $100 in free advertising on Bing, Yahoo, and some other search engine no one actually uses, I don't remember what it's called.
I never tried search-engine advertising before (I mostly stuck with Facebook), but hey, it's free, so I figured I'd put in a little text ad for Trang. We shall see if it has any impact or is worth doing.
It will also be interesting because when I last did this three years ago, I got the best results by explicitly targeting Kindle users. It will be interesting to see if that helps this time around, or if people are just so used to reading on their phones at this point that it won't matter....